Fishing lure

Favorite lure color not getting bites? Learn how to choose lure colors for water clarity, light, and fish activity, from bright soft plastics to natural baitfish patterns.

Compare the best lures for trophy fish in plain English. See how six options move, where they work best, and which ones fit your next trip.

Learn how to fish a popper lure, from picking a weight for shallow or open water to working the surface with short twitches and pauses.

Hard baits vs soft baits explained through four fishing situations. See what to cast in open water, heavy cover, or murky water.

Learn how to choose flies for fly fishing by reading the water, matching the hatch, and picking the right fly size and color for each situation.

Learn how to choose micro spoons by shape, depth, and current so you can match your lure to the water before your first cast.

See how the best micro fishing lures compare, from versatile metal jigs to more technical options that take a little practice. Learn where each lure fits best and choose your next one with more confidence.

Not sure which lure to start with? This guide breaks down the best fishing lures for beginners and explains four simple, proven options that are easy to learn and worth keeping in your tackle box.